Balanced reporting is key. Professionals who analyze your data should be mindful of what they’ve learned from past projects, yet start each project with fresh thinking. They should report methods to clients, citing various professional journals that support their analysis or recommendations, and provide rationales against counter arguments to using different methods because that transparency adds to balanced reporting. They should explore a range of plausible solutions – not just those that have worked in the past – as that exploration is crucial for finding the most favorable solutions to organizational problems.
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